The headline policy
Monthly subscriptions are non-refundable once the month has started, but you can cancel at any time from the dashboard to stop the next renewal. Annual subscriptions are paid up front and similarly non-refundable mid-year, but auto-renewal can be disabled at any time. One-time fees (website builds, AIR setup, content shoots) are refundable only if the work hasn't started.
If something has gone genuinely wrong with what we delivered, email info@aspireco.ca — we'd rather make it right than hide behind a policy. Section 6 covers exceptions in detail.
How to cancel a subscription
From your customer dashboard at app.aspireco.ca, click Manage billing— that opens the Stripe Customer Portal where you can cancel in two clicks. Cancellation takes effect at the end of your current billing period; you keep full service until then. You don't need to book a call. You don't need to talk to anyone. There is no retention pitch.
You can also email info@aspireco.ca with the subject line “Cancel” and we'll process it from our side, usually within one business day. We'll confirm by email and you'll see the cancellation in your Stripe receipts.
Cancellation fees
None. No cancellation fees, no early-termination charges, no contract penalties, no clawbacks on prepaid setup. Monthly is genuinely month-to-month. Annual customers can cancel auto-renewal mid-term but the prepaid year stays active until its natural expiry.
What happens to your assets when you cancel
You keep:
- Your website (you own it; if we built it under a high-end-website engagement, the design and code are yours).
- Your domain registration.
- Your Google Business Profile, social platform accounts, and ad accounts (they were always yours; we just operated them on your behalf).
- Exports of every audit dossier, monthly performance report, and content calendar we produced for you.
- All written content we created specifically for you (blog posts, email sequences, ad copy, social posts).
- All photo and video assets from any content shoots.
What stops: the operational services your tier provided — local SEO retainer, ads management, reviews automation, AI receptionist (AIR), social posting, email/SMS automation. These end at the close of your final paid period.
Before your service ends, email us and we'll make sure you have copies of everything you need. Standard handoff includes a credentials review, a final monthly report, and confirmation that all our access has been removed from your platforms.
Pause instead of cancel
We don't have a formal pause feature in the dashboard yet, but in practice — yes, ask. Email info@aspireco.ca with the dates and the reason (seasonal closure, renovation, owner travel) and we'll work out a pause.
Common arrangements:
- Drop to Foundation tier for the slow months and step back up automatically when activity resumes.
- Freeze the subscription with a fixed restart date — your configuration stays intact, billing pauses, and we resume on the agreed date.
- Reduce scope inside your current tier (e.g. paused ad spend while keeping SEO and reviews running).
We'd rather pause you than lose you, so we're generous with these. We may decline mid-engagement pauses during the first 60 days of service, when we're still building the foundation work.
Exceptions and refund-eligible scenarios
We will issue a refund — full or partial, depending on what's reasonable — in these cases:
- We cancel before delivering.If we accept you and then determine we're not the right fit before we've done meaningful work, we refund 100% of the first month or one-time fee.
- Major service outage on our side. If our platform causes more than 24 hours of cumulative downtime affecting your live services in a billing period, we credit your account pro-rata.
- One-time work not started.Website builds, AIR setup, and content shoots are refundable in full if the kickoff hasn't happened. Once we've started — discovery call held, design wireframes drafted, integration scoped — we move to milestone-based partial refunds.
- Billing errors. Duplicate charges, wrong tier billed, currency conversion mistakes — all reversed once verified.
- Material misrepresentation by us.If we promised a deliverable that's materially different from what we shipped, and we can't reasonably make it right within 30 days, we refund the affected billing period.
We don't refund for: outcomes outside our control (search ranking changes, ad-platform algorithm shifts, seasonal demand, the customer not following our recommendations), changes of mind after work is delivered, or for full prior periods if you decide you want to leave mid-engagement.
How long refunds take
Approved refunds are issued through Stripe back to the original payment method. Stripe typically takes 5-10 business days to land in your account; international transfers can take up to 14 days. We'll send a confirmation email when the refund is initiated and you can verify in the Stripe Customer Portal.
Disputes
If you believe a refund decision is wrong, reply to the email thread or write to info@aspireco.cawith subject line “Refund dispute.” A senior team member will review independently and respond within 5 business days. If we still can't agree, the dispute resolution process in section 15 of our terms of service applies.
What this policy doesn't cover
This page is about Aspireco's subscription and service fees. It doesn't cover:
- Ad spendon Google or Meta — that money goes directly to Google / Meta on your card, never through us. Refund decisions for unused ad spend are made by those platforms; we'll help you file the request.
- Third-party software feeswe recommend but don't resell (e.g. Jane App, NexHealth, Twilio when you sign up directly). Those are between you and the vendor.
- Domain registration fees if you registered the domain yourself.
Changes to this policy
We may update this policy as our services evolve. Material changes will be communicated to active subscribers by email at least 30 days before the effective date, and the current version always lives at this URL with a “last updated” date at the top.
Contact
Questions, requests, or refund disputes: info@aspireco.ca. By mail: 12756528 Canada Inc., operating as Aspireco, Toronto, ON, Canada.